Free BIMI Record Checker
Check if your domain is BIMI ready and preview how your logo appears in email inboxes.
Need a Verified Mark Certificate (VMC)? Learn more about VMC
What Is BIMI?
Brand Indicators for Message Identification (BIMI) is an emerging email standard that lets you display your brand logo next to your emails in supported inboxes. When a recipient opens your email in Gmail, Apple Mail, Yahoo, or other supporting clients, they see your verified logo in the sender avatar area. BIMI is both a security signal and a branding opportunity — it provides visual confirmation that the email is authenticated and genuinely from your organization. Domains with BIMI see higher open rates, stronger brand recognition, and increased recipient trust.
What Prerequisites Does BIMI Require?
BIMI has strict prerequisites. Your domain must have a DMARC policy at enforcement level — either p=quarantine or p=reject (p=none is not sufficient). Your logo must be in SVG Tiny P/S format (a restricted, secure SVG profile). For Gmail and some other providers, you also need a Verified Mark Certificate (VMC) or Common Mark Certificate (CMC) issued by a recognized certificate authority (DigiCert or Entrust). The BIMI TXT record itself is published at default._bimi.yourdomain.com and contains your logo URL (l= tag) and optional certificate URL (a= tag).
What Our Checker Validates
Our BIMI Record Checker runs a complete validation pass. It looks up the TXT record at default._bimi.yourdomain.com, verifies the logo URL (l=) points to a valid HTTPS endpoint serving an SVG Tiny P/S file, checks the certificate URL (a=) if present, and confirms your DMARC policy is at enforcement level. Common issues flagged include: using a standard SVG instead of SVG Tiny P/S, hosting the logo on HTTP instead of HTTPS, DMARC policy still at p=none, missing or expired VMC certificate, and malformed DNS record syntax.
Getting Started with BIMI
The path to BIMI starts with email authentication fundamentals. First, deploy DMARC using our DMARC Generator and progress to enforcement (p=quarantine or p=reject). Then prepare your logo in SVG Tiny P/S format using our BIMI SVG Converter. Host the converted logo on a publicly accessible HTTPS URL. If you need a VMC or CMC, obtain one from DigiCert or Entrust (SimpleDMARC can assist through our BIMI Certificate service). Finally, use our BIMI Record Generator to create the DNS entry and validate everything end-to-end with this checker.
Tag Reference
The following tags/parameters are checked or generated by this tool:
Tag | Description |
v=BIMI1 | BIMI version tag. Required as the first tag in the record. |
l= | Logo URL. Must point to an SVG Tiny P/S file served over HTTPS. |
a= | Authority evidence URL. Points to a PEM-encoded VMC or CMC certificate file. |