Verified Mark Certificate (VMC)
Display your trademarked brand logo with a verified indicator in Gmail, Apple Mail, Yahoo, and other BIMI-supported mailboxes. VMC is the gold standard for email brand identity.
What Is a Verified Mark Certificate?
A Verified Mark Certificate (VMC) is a digital certificate that validates your organization's ownership of a trademarked logo for display in email clients through the BIMI standard. It is the highest level of brand verification available for email.
VMCs are issued by certificate authorities (CAs) authorized under the BIMI standard — currently DigiCert and Entrust. SimpleDMARC partners directly with these CAs to streamline the purchase, validation, and deployment process for your organization.
VMC Requirements
DMARC at Enforcement
Your domain must have DMARC set to p=quarantine (at 100%) or p=reject before your logo will display.
Registered Trademark
You need a registered trademark for your logo from a recognized jurisdiction (USPTO, EUIPO, WIPO, etc.).
SVG Tiny PS Logo
Your logo must be in SVG Tiny 1.2 Portable/Secure format — a strict, secure subset of SVG designed for email.
VMC Certificate Benefits
Gain Customer Confidence
Recipients see your verified logo before opening the email, creating trust and credibility at first glance.
Boost Email Open Rates
Branded emails stand out in crowded inboxes. Organizations with BIMI logos report up to 10% higher open rates.
Protect Brand Reputation
VMC requires DMARC enforcement, which prevents phishing and spoofing attacks from damaging your brand.
Broadest Inbox Support
VMC logos display in Gmail, Apple Mail, Yahoo, Fastmail, and a growing list of BIMI-supporting email clients.
Strengthen Marketing ROI
Consistent brand impressions in every inbox reinforce brand recall and improve the effectiveness of email campaigns.
Future-Proof Email Security
Align with Google and Yahoo's bulk sender requirements and evolving email authentication standards.
Supported Email Providers
VMC provides the broadest support across major email clients, with more providers adopting BIMI every year.
How VMC helps your brand
A Verified Mark Certificate puts your trademarked logo next to every email — so customers recognize you instantly.
Instant brand recognition
Your logo appears in Gmail, Apple Mail, Yahoo, and Fastmail.
Stronger trust signal
The verified mark proves your domain is authenticated and trademark-backed.
Stand out in the inbox
Cut through clutter and look like the official brand — not a spoof.
Better deliverability path
VMC sits on top of enforced DMARC, SPF, and DKIM.
Typical turnaround
1–3 business days
once documentation is complete
Get your VMC certificate
Share your domain and trademark details — we will assess readiness and reply shortly.
VMC vs CMC — Which Do You Need?
| Feature | VMC | CMC |
|---|---|---|
| Trademark Required | Yes | No |
| Gmail Support | ✓ Full | ✓ Beta |
| Apple Mail Support | ✓ Full | ✗ Limited |
| Yahoo Support | ✓ Full | ✗ Limited |
| Validation Level | Identity + Trademark | Organization Only |
| Logo Display | Verified badge + logo | Logo only |
Frequently Asked Questions
Do I need a trademark for VMC?
Does VMC work with all email providers?
What is the validity period of a VMC?
What if my logo is not in SVG Tiny 1.2 format?
How much does a VMC cost?
Can I use VMC for multiple domains?
Ready to display your brand in every inbox?
Get your Verified Mark Certificate through SimpleDMARC and start building trust at first glance.